Bound Insights

Stay informed with the latest trends and updates in Inbound, ABM, RevOps and HubSpot from our team of experts at Bound Marketing. Gain knowledge, discover new strategies and succeed with our guidance.

2 min read

Why C-Suite Alignment Is the Untapped Lever for Growth

Charlotte Ward

Growth is not just about generating more leads. It is about ensuring every leader in the business is making decisions from the same set of facts, measured against the same goals, and focused on the same outcomes.

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B2B
2 min read

What is Product-Led Growth?

James Cook

What is product-led growth Product-led growth (PLG) is a marketing and sales strategy that focuses on the product itself rather than traditi...

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HubSpot
3 min read

The Value of Lead Scoring for Modern Marketers

James Cook

As a modern marketer, you have the potential to generate an incredible number of leads. But, how do you prioritise and nurture those leads i...

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B2B
3 min read

What Is RevOps and Why Is It Important?

James Cook

Is your business ready for growth but unsure how to achieve this on an operational level? Learn what RevOps is and why it is important for s...

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B2B
4 min read

How To Run An Effective ABM Campaign for Your B2B Tech Company

James Cook

The world of B2B marketing has been completely taken over by ABM initiatives.

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